Imagine landing on a website and feeling… nothing. No “Wow!,” no spark—just silence. That’s what happens when your hero section doesn’t own the moment. Let’s break it down: the hero isn’t a banner—it’s your first handshake, your elevator pitch, your opening scene in a rom‑com. It’s meant to dazzle, promise something valuable, and make the […]
Becky Donaldson
The 4 Buyer Types: Meet Your Website Visitors When I first started Anjea Creative, I did what most small business owners do—I spoke to everyone. My messaging was broad. My design style? A little of this, a little of that. I thought casting a wide net would bring more clients in. But instead, it did […]
Becky Donaldson
The 4 Buyer Types: Meet Your Website Visitors When I first started Anjea Creative, I did what most small business owners do—I spoke to everyone. My messaging was broad. My design style? A little of this, a little of that. I thought casting a wide net would bring more clients in. But instead, it did […]
Becky Donaldson
What’s a Favicon—And Why That Tiny Icon Might Be Costing You Clicks Let me tell you a quick story. When I first launched my website, I triple-checked every page. Fonts were perfect, colors were on-brand, and the mobile version? Chef’s kiss.But then, something weird happened. I Googled my own business—just to see how it looked […]
Becky Donaldson