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WEBSITE DESIGN

A favicon might be small, but it can make a big difference. This article highlights how that tiny browser icon boosts your brand’s visibility, trust, and click-through rate—especially in Google search results. By adding a custom favicon that aligns with your brand, you show up polished, professional, and ready to be remembered.

SEO

The Tiny Detail That's Costing You Clicks

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Your website isn’t converting because it’s trying to speak to everyone. This article breaks down the 4 buyer types—Logical, Emotional, Fast-Action, and Researcher—and shows how tailoring your message to the right one can transform browsers into buyers. When you know who you’re talking to, your website becomes magnetic to the clients you actually want.

BRANDING

The 4 Buyer Types: Meet Your Website Visitors







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A forgettable hero section is a missed opportunity—and this blog shows you exactly how to fix it. From punchy headlines and proof-packed subtext to clear CTAs and emotion-matching visuals, it breaks down how to turn your above-the-fold space into a conversion powerhouse. Because when your hero hits right, your audience doesn’t just scroll—they stay.

Website design

Why Your Hero Section is Make‑or‑Break

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The latest on the Blog...

A pretty website means nothing if it doesn’t work. This blog dives into why UI/UX design is the secret sauce behind websites that not only look good, but actually convert. From clear messaging to intuitive layouts, it’s all about guiding your visitors—because beauty without strategy is just noise.










website design

Here’s Where Websites Go Wrong (and How to Fix It)

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BOOk WITH ME

For the DIY-weary dreamers

 ready to trade chaos for clarity 

let's be friends

With a sharp eye for design and a soft spot for small biz owners, I craft websites that don’t just look good—they work hard. I blend strategy, storytelling, and scroll-stopping visuals to help you show up online like the pro you are (minus the tech headaches).

Hi, I'm Becky

A Step-by-Step Workbook to Help You Define, Refine, and Confidently Build a Purposeful, Profitable Brand That Stands Out and Attracts the Right People

The Ultimate Small Business DIY Branding Wookbook

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